Developing Paid Social channels and implementing marketing strategies to acquire new users. Responsibilities include setting up tasks for designers to produce advertisements, monitoring campaign and channel performance, conducting A/B tests for campaigns and ad creatives, and working closely with analytic and creative teams to define approaches for advertising campaigns.
Execute, monitor, and optimize Paid Media campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other platforms. Work will directly impact how Clara grows in Mexico, Brazil, and Colombia. Collaborate closely with Clara’s Growth team, as well as Creative, Content, and Web partners to deliver high-performing campaigns that drive measurable results.